By Judith Rasband, AICI CIM
“I want to be attractive,” writes a reader, “but I don’t want to wear all that stuff— the foundation and stuff. Do I have to wear foundation to be attractive?”
The answer is a resounding, “NO!” You don’t have to wear “all that stuff” or foundation to be more attractive.
Many women are surprised to learn that foundation base is not essential. It’s an option. Some exclaim, “Oh, what a relief. I never did like the way it feels on me.” You can choose to wear foundation once in a while, on weekdays, on weekends only or not at all.
Many men tell us that foundation-free, natural looking skin is infinitely more attractive and desirable than an artificial film of makeup coating the face. They openly resent it getting on their clothes or on their face!
Makeup artist, George Masters, admits he advises few women to wear foundation makeup. Save it for those in the public eye or under the critical eye of the camera. Even then, models are cautious about using foundation after work hours and use it sparingly or not at all.
Cosmetic foundation does serve a variety of purposes:
• Foundation base makeup is intended to create the illusion of flawlessly beautiful skin.
• Foundation can be used to camouflage blemishes, birthmarks and other highly colored areas.
• Foundation is now sold as a shield or guard to protect skin from the environment.
• Foundation augments the use of moisturizer in helping prevent dryness over long periods of time.
• Several foundation formulas now contain sunscreen to protect against ultraviolet rays of the sun.
• Foundation provides a velvety smooth base allowing additional makeup colors to glide smoothly and evenly over it. Since the skin, by itself, has no adhesive properties, foundation gives color eye shadows and blush something to hold on to, to adhere for a reasonable length of time. Keep in mind, however, that moisturizer and powder will accomplish the same job, and perhaps more attractively.
Poorly selected or applied, foundation can make you look absolutely awful, like a mask, and ruin your whole facial appearance. For many women, it may not even improve skin color or texture.
If you have clear, lovely skin that does not need smoothing, evening out, etc., you certainly do not need to wear a foundation. If you prefer no foundation, you can protect your skin by keeping it clean and wearing a light moisturizer. If you choose to wear foundation, develop a sensible approach to the products. Select it to match your skin and apply it gently, blending it at the hairline and jaw line. Set the foundation with a light dusting of loose, translucent powder.
Copyright Judith Rasband and Conselle L.C. 2009
Judith Rasband is the Image Expert and would love to give you a makeover! Visit www.conselle.com or call 801-224-1207 to learn more.